Thinking ahead and settling on criteria for your real estate purchase.jpg

You're looking to buy a home or apartment, but you haven't decided what features are most important to you. Investing in real estate is a long-term venture, so it's important to lay the groundwork for your project by identifying and articulating your goals and expectations. By doing so, you will maximize your chances of looking in the right places and minimizing time spent there.

## Are you thinking ahead with a purchase of real estate for the medium or long term?

The time frame you have in mind for your purchase will dictate every choice you make. If you're house hunting with the intention of starting a family, it stands to reason that you'll prioritize spaces that are larger than what you require right now. If, on the other hand, you are entering a period of transition, you will prioritize your immediate needs.

_"How far into the future you look will determine all of your purchasing decisions."_

## Specify the property type, such as house or apartment

Apartment living is attractive to those who wish to maintain ties to the city while benefiting from the reassuring presence of close neighbors, while house living is preferable for those who value greater independence and privacy. Many people who are looking to buy a home already have a good idea of what they want before they even start looking. However, we encourage them to keep an open mind, as they may one day find the perfect apartment that was once only a dream (and vice versa).
 
## When competing in the housing market, should you focus on new construction or existing homes?

Prospective homeowners can choose between the old market, which is viewed as more affordable, and the new market, which is viewed as a safer investment. Actually, for the same square footage and standard features, a brand-new house is worth more than an older one.
 
When purchasing an older home, however, you may be faced with the necessity of performing costly repairs, even if energy renovation does provide some form of financial aid. It's reassuring to move into a brand-new, fully furnished apartment. The purchasers are protected from a wide range of losses for a full decade thanks to the 10-year guarantee.

Some older homes, after being meticulously renovated, are in high demand because of their "move-in ready" status. The modern conveniences found in brand-new homes are a major selling point (electric shutters, home automation, elevators in buildings, aesthetic fittings). Investors can recoup some of their initial investment through tax breaks and the money they save on energy bills thanks to improved insulation (reduced VAT and registration fees).

## Specify the required and disallowed conditions

Last but not least, before starting your search for a new home, write down the features you're looking for and the ones you're willing to give up no matter what. Things to consider would be the square footage, number of bedrooms, quality of natural light in the main rooms (exposure), availability of a private yard, level of insulation, and proximity to nearby parking.

## Put your hopes and dreams in writing.

Don't go into a property purchase blind; instead, seek the counsel of seasoned real estate agents who can help you define the project's foundation and put you in a stronger negotiating position.


Thinking ahead and settling on criteria for your real estate purchase?

Accurately valuing the home is a crucial first step.jpg

The owner should conduct at least one estimate, and preferably more, to improve the property's marketability and speed to sell at a fair price. This initial crucial step is what enables the salesperson to settle on the optimal selling price, maximizing the return on investment in his or her personal wealth.... The goal is to complete the sale as quickly as possible without artificially inflating the price of the home (what would slow down the purchasers). How to determine an appropriate initial bid price, Some crucial pointers for conducting a proper property valuation are provided below.

## Being aware of the marketplace

Start by perusing local listings and zooming in on properties that seem comparable to yours before you try to assign a price. Before committing to a rental, it's important to shop around and see what other options are available at similar price points in the same area and with similar amenities. By doing so, you can have a more accurate estimate of the market and, by extension, the potential profit from this upcoming deal.

_“Do some research on the available options in your area and compare prices”._

## Do a dispassionate evaluation of your home

Your home or apartment takes on a special meaning for you as the owner. Before listing your home for sale, however, you should take a deep breath and train yourself to forget the history of the place you're selling. So, you'll have to make your decision based entirely on hard data. You may, for instance, have recently completed a kitchen remodel that you are thrilled with and believe adds significant value to your home. A new kitchen will add to the price, of course, but perhaps not as much as you anticipate. You can't let your personal preferences or feelings influence your property valuation.


## Calling a real estate firm for help

You will have realized that the owner lacks the expertise necessary to accurately value his property, and that his emotional investment in the property could cloud his judgment. Therefore, we suggest that you get in touch with a real estate agency to have a professional look at your home or apartment. In order to accurately assess a property's worth, real estate agents take into account all relevant market data as well as any other relevant objective criteria. You can rest assured that working with professionals will not cost you more money because they, too, are looking to make a profit.
 
## Try to get multiple quotes

You are free to request additional estimates from your real estate agency if you are unhappy with the initial one. Get a better feel for how much your home is worth by soliciting multiple appraisals from specialists and comparing their estimates. Choosing to work with the company that gives you the highest estimate could make it more difficult to sell your home, so tread carefully.

_You can always ask for another estimate from your real estate company if you are unhappy with the first one they gave you._

## The idea of negotiating should be considered

Even though you're just getting the home appraised and beginning the selling process, you should already be thinking about the first negotiations with potential buyers. It is common practice for potential buyers to make an initial offer that is lower than the asking price in the hopes of negotiating a better deal. You can't achieve success if you never take any chances. In order to better estimate how much your home will sell for, you should factor this possibility into your valuation.

Don't rush through the estimation process just because you need to close a sale quickly; it sets the tone for the entire transaction and could make or break the deal. Don't forget to get some expert help, because doing an accurate evaluation is something only real estate agents can do.

Accurately valuing the home is a crucial first step

La meilleure façon de déterminer la valeur de votre maison sur le marché.jpg

The price of the property is one of the most important considerations for both the buyer and the seller. In this context, it's important to do some research, look at comparable properties, and even plan ahead to determine a fair price for your home. How do you price something so that you profit from the transfer but don't put off potential buyers? Helpful hints and advice.

## Learn the market and locate properties that are comparable

Property values range widely from one city to the next, and even within a city's neighborhoods. Narrow your search to a small area to compare listings in the same category (or similar sectors).

The next step is to research other properties that are similar to yours in terms of size, age of construction, and general condition. Think about how each property stacks up against the others, and use that knowledge to either increase or decrease your asking price. After perusing similar real estate listings, you should have a better idea of what to ask for your own.

_"Examine all of their features side by side to see what might drive up the price and what might drive it down”._

## Incorporate all relevant factors into your valuation

There are a number of factors that determine the market price of a home. The location and mailing address will reflect this. Not every city is buzzing with activity, and even within a city, some neighborhoods will attract more attention than others. As an illustration, it's helpful if you're located near convenient amenities and public transit. On the other hand, selling a more remote but "quiet" home may work to your advantage. However, selling goals need to be lowered when setting up shop on streets that have a reputation for being loud and full of partygoers or for being unsafe.
 
After learning about the neighborhood, you should examine the property itself. A completely renovated apartment will be worth more than a house that needs some work, so pay attention to the details. While an updated kitchen will drive up the asking price, a tired bathroom could bring it down. Other, more modern factors, such as energy efficiency, thermal and sound insulation, and Internet connectivity, should be considered as well (fiber connection).

_“A house in need of repair will sell for less than a similarly located apartment that has been renovated thoroughly”._


## Conserving objectivity

It is important to use only objective criteria when determining an appropriate selling price for your home or apartment. You can't add the value of your memories and affection for the place to the asking price. It's not easy to do this, especially if you've been a long-time resident of the home... And after spending so much time, money, and effort keeping it up!
In addition, we advise getting an estimate from a real estate agency since the scope of this project warrants careful consideration. This method can help you determine the optimal budget for your advertisement and is typically free of charge. After that point, you're free to close the deal directly or work with a broker. However, keep in mind that real estate sales are subject to a number of administrative restrictions; in most cases, the assistance of an expert is not unnecessary.


The best way to determine how much your home is worth on the market

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Putting a property up for sale is a stressful process for any owner because it requires them to make important decisions. Selling your home as soon as possible and for the highest possible price is crucial. How can we guarantee that we adhere to ethical standards? How can I best position myself to make a sale at this time? Please use the following guidelines as you organize this crucial undertaking.

### Consult with professionals in the field to determine the true value of your home

Don't get it wrong when defining the selling price because it affects the entire procedure. Certainly easier to say than to pull off... The owner's emotional attachment to the property competes with its monetary worth when the owner also makes their home there. It's true that the homeowner has put in a lot of time and effort to make their house as nice as it can be. But that's just how he sees the property in his head...

Because attachment does not exist from the perspective of the prospective buyers, it should not be a stumbling block when trying to sell the property. In order to go the extra mile, it is still recommended that you consult with real estate professionals in order to get a rough price range. The expert can inform the seller of all the relevant objective factors in the housing market that should be taken into account when determining an appropriate asking price (the one that will allow to finalize the sale quickly, while offering the most important sum possible to the seller).

>Attachment is not an issue when selling a home because potential buyers won't feel any emotional ties to the place.

### Get your property ready for sale by preparing the appropriate paperwork.

If you want to close a sale lawfully in Luxembourg, you'll need to provide an energy performance certificate. The buyer also needs to see the past few months' worth of energy bills to get an idea of the total cost of ownership. The minutes of the most recent general meetings of co-owners are also included in this category of necessary paperwork, especially in the case of a building, but may also apply to a house.

You can get a head start on the sale by preparing all the paperwork before you even start talking to potential buyers. The opposite is true, however: if you skip over a few formalities, you might miss out on some fantastic chances. Indeed, purchasers lose interest once they discover crucial paperwork is missing... They will not put their trust in you unless you provide an EPC (energy performance certificate).

### Real estate sale: have you considered staging the home?

You can boost the likelihood of a positive first impression when guests come to your home if you stage it attractively. Indeed, some small and inexpensive works can really facilitate the sale: repainting the walls in white to refresh the rooms, removing some furniture that is too bulky and tends to reduce the available space, storing away in the attic the photographs and decorative objects that are too personal, etc.

>Small, low-cost repairs can do wonders for facilitating a sale.

Keep in mind that everyone who comes to your house must be able to "be themselves." As such, even if a complete overhaul of the home's furnishings and decor is out of the question, you should take steps to ensure that the space is as unobtrusive as possible.

The final deciding factor is the real estate firm you select. If you want to make a variety of "first contacts" with the nearby buildings, don't be afraid to get multiple estimates on your property. You want to work with a company that has a regular presence in your area, but more importantly, you want to work with someone you can put your trust in. The real estate agent will take over the showings and other administrative tasks on your behalf; trust in their expertise and let them handle the sale with closed eyes.

Keep in mind that the broker who claims the highest asking price isn't necessarily the most trustworthy; instead, an evaluation should always be backed up by evidence like comparable sales, market data, square footage of living space, and so on.

>The most trustworthy broker is not necessarily the one who offers the highest price.

Real estate sale: sell your property in good conditions

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Selling is an artist's job. At each appointment, it is a matter of convincing the buyer as the actor conquers his audience.

Meet the greatest artists of the sale, 'the elite salesmen' to better understand their methods, discover their secrets and their states of mind.

How do they sell more than others? How can you become an elite salesperson in your own right?

Elite Salesman is intended for beginner or confirmed salesmen, in this book, we will learn how to improve our commercial capacity and sell more, faster, and more expensive. There are several prospecting tools (door to door, telephone, mailing, fairs, exhibitions, advertising (press, radio, TV, digital (social networks)).

The two tools, telephone and LinkedIn, are the most practical and accessible, as the other tools are expensive and not available to everyone. LinkedIn is the essential platform to connect B2B professionals, provided that you know how to use it.

- 88% of decision-makers do not answer cold calls
- 77% of buyers consult social networks before making a purchase decision
- 75% of buyers use social networks in their decision process
- 57% of the purchasing process of customers is done alone online on the Internet
- 53% of buyers consult the LinkedIn profile of the salesperson with whom they have a business relationship

### How to create an irresistible LinkedIn profile in 10 steps :
The photo; an account with a photo is 14 times more consulted than a profile without a photo, you must have a recent and professional photo, especially not a selfie or a photo with family and friends. Need advice on your choice of the photo? Fotofiler; is a site where you can take the opinion of strangers of your photo.

- The title (trailer) is the one that says who you are; in which you can present your skills or even introduce yourself as a solution provider.

- Example of a title:

>Independent marketing consultant = revenue developer
>
>WordPress developer = attractive website designer

- Customize your URL
- Your summary: it is not a cover letter, it should not talk about you, but rather about what you can bring as a solution to your customers, and don't forget to add your cords at the end of the summary.

- Your experience: do not hesitate to detail it, it is proof of your competence.

- Your skills: It is your brand image that you need to develop by integrating all the skills that correspond to the keyword your customers are likely, in order to increase your visibility.

- Recommendations: Giving the word of those who know you, a testimony of your professionalism.

- Training continues: for a double objective of your credibility.

- Your publications: blogs, white papers, which will reinforce your experience status.

- Identify your target prospects and future prospects: to aggregate your network.

### The 7 mistakes on LinkedIn

- Self-satisfaction
- The desire to sell quickly
- Narcissism and egocentrism
- Talking about yourself in the third person in your summary
- Forgetting to include your contact information
- Forgetting to like, the more you like, the more your network will like you back
- Staying passive

### 9 points to overcome the fear of rejection

1. Go for the yes, because the no has already acquired you (if you don't try the answer will always be no) 100 calls, 20 contacts, 5 appointments.

2. You are doing your customers a favor (you are giving your customers a gift).

3. Preparation is the key to success (a little effort of preparation avoids a big effort of repair) we can prepare our calls and our arguments as long as he does not expect our call and must improvise.

4. Stop thinking, (and thinking about) this vicious circle and think directly about rejections.

5. You are precisely paid to be rejected. Reality is part of the job.

6. Be able to endure serial setbacks, no one makes an appointment with an automaton.

7. Continue an unavailable armor (convince yourself of your own value, that of your product and your company so that you are not Never be destabilized by your interlocutor who would address you a criticism

8. You are not wine (why your interlocutor rejects you; stressed out, has personal or professional problems).
 
9. Too bad for the prospect (too bad for him, he is the loser)


### How do you determine your prospect?

- Try to confirm and prioritize the most important thing to you right now is that it actually solves your prospect's concerns and lets your prospect actually prioritize the most important things

- Thank your prospect for their time, obviously lets that person know how much you appreciate them taking their time, but also how much you appreciate them sharing information with you,

- Set an appointment to call them back or see them face-to-face using another perspective choice near the city I'd like to see you Thursday at 3:35 pm or Friday at 4:45 pm did you hear the non-round numbers I use to mention when there is a particular benefit behind it never let you set an appointment on time.

- Make sure you get another time and phone number from your prospect, have you noticed in sales once a prospect cancels or reschedules an appointment it's very hard to get an appointment, it's especially hard to get call back points on the phone to avoid this kind of issue, ask your prospect something like just in case we have trouble getting together at 4:45 on Friday we can talk at 4:45 on Monday instead.

- Make sure you have another time to reach that person by phone in case if you have their work phone number, try to get their personal phone number, if you have their personal phone number and try to get that work phone number.

- Do the follow-up, try to motivate your prospect to be receptive after they have received written information from you most of the time, even if the first phone call went well, and you were able to send information. Avoid letting your prospect disqualify you by preventing them four times, get them to agree not to make a decision based solely on the material you sent them.

### Phone tags

- You need to specify the time you would like to hear back from your prospect

- Do business directly on the phone, he is much more likely to call if you simply leave a message saying please, ask him to call - and leave your phone number.

- You need to be specific about what you are calling about, leave a message, something like please ask them to call me back regarding the October 14th deal, the idea seems to be that your prospect or customer will respond much more quickly if they know exactly what you want then if you just leave your name.

- You need to follow up with your prospect, ideally two to four days after your last call. The way you follow up with this prospect from the phone, make sure you follow the usual steps to identify yourself with the prospect. Then remind him of your last conversation.

- Calling a prospect back repeatedly, a very effective technique, never call a prospect back after three tries, the first time, leave a very specific phone message we discussed earlier in the program. The second time you call and ask him to put the message slip you called twice and leave the same specific message on the third try take out your last correspondence or letter you wrote him write a handwritten note, "I called you three times I would like to know if you are interested in taking (). I would also like to know if you are still interested in saving 10% below your current provider, as we discussed."

Selling with LinkedIn and phone calls?

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The most effective medium for obtaining an appointment is the telephone, which is a practical and accessible tool. Prospecting by phone is not improvised, and it is not a matter of sales technique, it is rather a matter of psychology, and this, at two levels: solid mental to face the fear of rejection / to show a great psychological finesse to influence a proposed interview of 2 or 3 minutes at most.

### Why phone calls?
- Use your time much more wisely.
- We make it possible to make more calls than you ever could with face-to-face appointments.
- The power to reach customers anywhere in the world.
- We were spending too much time on the road to appointments and too little time with our prospects.
- Using the phone correctly and effectively will at least help us qualify your prospect to ensure that when we see them face to face, they can make a decision.
- We can get many more sales on the phone than we ever could with personal letters or even face-to-face.

### The 12 essential rules of telephone prospecting
- Stand out from the telemarketers
- Prepare and write a script (organize your ideas and choose the terms carefully, write the main ideas, reread and finalize the text several times)
- Your only asset is your eloquence and your ability to adapt quickly to different situations and to the objections of your clients. Telephone prospecting is a high-level psychological sport.
- Everything is played out in 20 seconds, to make them want to see you; to earn money, save money, save time.
- Conclude after every conversation, every time you speak, conclude with a request.
- Smile on the phone
- Have a clear speech with impeccable diction (in a call the voice and the language is visible), rule of form and substance (use of a vocabulary belonging to the classic language, proscribe absolutely the garden, short sentence.
- Be careful with the term used (negative words, expense) replaced by positive terms (profit, economy, experience, success, win)

### For example:
- he will have no problems = you can rest easy
- You will not run any risk = you will be safe
- You do not lose any more money = you will gain money
- It will be necessary to foresee a blow of = this investment will allow you to Sorry to bother you / could you give me a minute
- Remain natural, stay attentive to your interlocutor, articulate well, speak at a normal pace and control your breathing.
- Write a well-prepared script to be able to go beyond it which is articulated as follows
- **Introductions, greetings, customary verification, you are Mr. Mrs.
- **Hook: the promise of benefit, the solution to a problem identified by the client
- **Conclusion: attempt to reach an immediate conclusion without letting them react by means of a subtle false alternative
- Personalize as much as possible, the speech must be personalized
- You must have a CRM

To succeed in your phone call, you must be well-prepared to deal with your prospect's objections.

### How to deal with your prospect's objections ?
- Make sure you hear your prospect and recognize the objection, listen to your prospect as if it was the first time you heard it.
- Make sure to question the question object, the intention behind it gives you the opportunity to answer his own objection, try to let him explain his logic, not only does this help you understand what he meant by the objection, but it will also allow you later to answer more effectively the way he wants to hear it.
- Prove your prospect right, this could most likely be used to acknowledge your prospect in the first step, say something like I understand you think it's too expensive, it certainly seems like it right now.
- Try to meet their objectives and give more information, but at the same time answer the objection they think is the most important.
- Objection handling processes to answer the objection exactly the same way the prospect asked it use the same meaning the same intention the same words your prospect used be creative and furthermore use a reference cell if possible tell him about your other customers who benefited from using your product and mention names and companies.

### The 10 most common objections on the phone
I'll visit your site and call you back: I'll give you a brochure at the end of our meeting, because it's really complementary to it. You know that a brochure or website never develops the points that interest you and doesn't answer your questions in real-time.

Our company already has a supplier: I am not here to sell you a simple product, but rather to enable you (to optimize, to win, to improve).

It is not me who decides= would you be so kind as to tell me the name of the person I could contact on your behalf, please.

I'm not interested = I hear you, sir, in these conditions I propose to take a very limited risk and invest a few minutes of your time so that I can present you with a solution that will allow you to optimize.

We already have a supplier with whom we are very satisfied: I understand, but obviously, you are looking to make savings, increase profitability.

I don't have time: I know you weren't expecting my call and I can see that it's not the right time, so when can you free up 14 minutes so that I can present my solution to you?

Remind me in a month: what you are telling me is that in a month you will be more available because if you have a little more time in a month I propose you devote those few minutes available to meet with us.

We have already worked with you and that did not go well: I know that and that is why I am calling you, there is no question of leaving you with a bad memory and my management has asked me to contact you again in order to explain all the changes we have made in our processes in order to satisfy you completely in the future.

We are a small company: our service/product was developed specifically for small businesses.

Likewise, we know you are too expensive: so I did well to call you, we have just developed a range of products / services more accessible for customers who did not have the budget to acquire, but who needed it.

In telephone calls, we can distinguish 3 main prospecting techniques, as indicated below:

**The cold call:** a phone call to a person you know nothing about, you can neither personalize the call nor contextualize it.

By making a cold call, you must show your caller that you know him, that you are interested in him and that you are calling him in his interest, he must understand in less than 20 s that you are not a telephone walker, that he is doing slaughter, but that you are calling him to render a real service, to satisfy a need.

**The warm call:** refers to the phone call to a person whose profile is the need to inquire, so you can contextualize the call and relate their need to your service offering

**The hot call:** refers to the call to someone who already knows you on social networks.

You have already had an exchange, one or more exchanges with your prospect on social networks (LinkedIn).

To write a high-impact phone script in hot call, your caller must immediately understand that you are already connected on LinkedIn, he must immediately understand that you are calling him to allow him to solve a problem or satisfy a need.

Blog and real estate advices

Be the first to receive the latest housing news and advice

Thinking ahead and settling on criteria for your real estate purchase?

Accurately valuing the home is a crucial first step

The best way to determine how much your home is worth on the market

Real estate sale: sell your property in good conditions

Selling with LinkedIn and phone calls?

Prospecting by phone